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Agency

Agency Toolkit

Whether planning a strategy, developing creative solutions, implementing targeted plans, or proving performance, find the tools you need to drive client success.

Plan

Blog Search

Find out what people are saying on their blogs and stay up-to-date with what your clients and competitors are doing.

Google Alerts

See what clients and competitors are up to with alerts on the Google results you choose to monitor.

Google Trends for Websites

See vistor data for up to five websites to compare clients’ traffic to the competition.

Hot Trends

Find out what users are searching for by tracking the top searches of the past hour.

Insights for Search

Track searches by season, location and interest.

Opportunities Tab

Review custom keyword, bid, and budget ideas to optimize client accounts, and see what the competition are up to. ‘Analyze Competition’.

YouTube Trends

Stay on top of what's happening on YouTube and around the world. Use YouTube Trends Dashboard to find out what viewers are passionate about.

Create

AdWords API

Build applications that interact directly with the AdWords platform to manage AdWords accounts more efficiently and creatively.

AdWords Editor

Easily manage, update and edit your clients' AdWords campaigns.

Campaign Optimizer

Create customized AdWords proposals for improving clients' campaigns based on budget, keywords, ad text and landing page.

Display Ad Builder

Easily develop display ads for the Google Display Network, and test concepts for more complex display campaigns.

DoubleClick Studio

Create high-quality rich media ads and efficiently manage their production, and uploading to the DART ad server.

Keyword Tool

Generate new keyword ideas for your clients' campaigns and ad groups. Search by any combination of keyword, website URL or category.

DoubleClick Search V3

DS3 makes it faster and easier than ever to manage and optimize large search campaigns across AdWords and Microsoft AdCenter.

Place

Ad Preview Tool

Preview your clients' ads without accruing additional impressions through simulated Google.com search results.

Contextual Targeting Tool

Automatically build keyword lists to intelligently scale clients’ ads across the Google Display Network.

Display Campaign Optimizer

Save time and increase conversions on the Google Display Network with this automatic bidding and targeting tool.

Placement Tool

Select placements on the Google Display Network where you want your clients' ads to run. Identify placements by URLs, topics, or demographics.

Site and Category Exclusion Tool

Precisely control the targeting of your clients' ads on the Google Display Network.

Measure

Analytics

Improve ads, marketing initiatives, and websites by understanding how users find and interact with clients' sites.

AdWords Campaign Experiments

Experiment with bid, keyword, ad group and placement changes, then measure how they impact clients’ campaign performance.

Campaign Insights

Measure the impact of a display campaign on users' actions, such as searches and visits to a site.

Conversion Optimizer

Manage clients' AdWords advertising costs around specific conversion goals.

Conversion Tracking

Make more informed bid and budget decisions for your clients through easy ROI tracking and reporting.

Search Funnels

Optimize conversion paths.

Website Optimizer

Make sure your clients' sites are effectively converting traffic into customers.

Webmaster Tools

See how your website is performing in Google's search results. Access resources to troubleshoot potential problems and build Google-friendly sites.

YouTube Insight

Get a better understanding of your clients' audience and use the information to analyze marketing efforts and improve their campaigns.