AdWords Express |
AdWords |
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Pay only for clicks |
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Start, stop anytime |
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Ads on Google search, Maps and mobile devices |
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Ability to target ads geographically |
Local |
Anywhere |
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Campaign management |
Automated |
Customized by user |
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Tracking and reporting |
Standard |
Additional tools |
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Additional ad formats (i.e. display, video) |
Automated |
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Website needed |
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Set up in less than 10 minutes |
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