Four ways to raise brand awareness with Google:

Tell your story to your target customers

• YouTube gets your brand in front of a huge potential audience.
• The Google Display Network engages your customers on their desktops and mobiles
• Google Search ads reach shoppers as they're looking for your brand on all devices
• Google TV Ads reach your target audience on ESPN, TNT, CNN and 100+ other TV networks.

Find your audience, no matter how big or small

• GDN Reserve buys guarantee you impressions on premium Google sites, such as Google Finance and Gmail
• Interest Categories on the Google Display Network and YouTube let you find the customers that are interested in your business
• Promoted Video ads on YouTube reach people who are searching for or watching videos relevant to your products
• Google TV Ads show your ads on the networks or programs your target audience loves.

Shoppers love a great ad

• YouTube Homepage and First Watch ads let you reach up to 35 million people in the US in a single day
• TrueView Ads on YouTube are only seen by those who choose to watch them. Great thing is, you only pay if they watch
• Rich Media Mobile Ads engage your target audience on their mobiles and tablets.

Measure the right stuff

• Campaign Insights studies measure consumer awareness of your Display campaign using branded search and visits to your website
• YouTube Insights report on how popular your videos are with different audiences
• TV Reports in your AdWords account show how well your ads are getting through to your target audience
• Google Analytics measures the increase in website visits that comes directly from your TV campaigns.