Tech B2B Industry Knowledge Center
AdWords Industry Knowledge Centers > Tech B2B

Welcome to the Tech B2B Industry Knowledge Center

Whether you market your technology products and services to businesses, resellers, or service providers, you've come to the right place! This is where you'll find tips, guides, and success stories designed to help you get the most out of AdWords. You'll also learn about additional Google products that can enhance your marketing strategy and support your business.



Success Stories


Remote Control
Bomgar gets 33% of leads for its remote computer support and desktop access software from the Google content network. Read more.
 
Staying Connected
Within three months, GotVMail used Google Audio Ads to increase new customer revenue by more than 7% and site traffic by more than 5%. Read more.


 

Tips for Success

Start off on the right foot
Learn how to draw up blueprints for successful ad campaigns.
 
Target the right audience
Tips to help you zero in on your potential customers.
 
Get more bang for your buck
A host of techniques to optimize your ads and improve ROI.
  

Tech B2B Industry Newsletters


Tech B2B Industry Newsletter - June 2008 New
Spotlight on Google Analytics and international campaigns.

Tech B2B Industry Newsletter - March 2008
Intro to Google TV Ads and tips for using negative keywords.

Tech B2B Industry Newsletter - Winter 2007
Advice from an AdWords optimization specialist.

Tech B2B Industry Newsletter - Fall 2007
Focus on tips for promoting new products on Google's content network.