Attract New Customers
With Eye-Catching Ads
Great ad campaigns start with great ads. And with the Google Display Network, you can advertise in a variety of formats and sizes with text ads, static and animated image ads, rich media and video ads. You can also create your own in minutes using free AdWords tools.
Use images and rich media for even better results
Google Display Network’s sites accept image ads (ads that include photos or artwork) and rich media ads (ads with animation or other types of motion) through certified vendors are also accepted. These vibrant display ads can really boost the performance of your online ad campaigns and leave an impression on customers.
Learn which text ads drive the most new customers
All AdWords ads are measurable so you can try different headlines to compare performance. Test various ways of saying, "buy now" and see which one gets the best response. Experimenting and making changes is easy with text ads and can drive great results.
Capture new customers with video ads
Video ads are effective in attracting viewers and delivering a compelling message. Using them across the Display Network can create strong brand awareness and drive high customer engagement.
Success Story
Hawaiian Airlines
Hawaiian Airlines extended their online presence by adding display ads on the Google Display Network, using vivid island imagery to boost interest during a down economy.