AdWords Auto Newsletter

July 2007

Product Highlight: Google Analytics

Turbocharge your website


If your website is crucial to driving your business, chances are the following questions have kept you up at night:

  • Where are my visitors from?
  • How did visitors reach my site?
  • What do people do while on my site?
  • Where on my site are visitors spending the most time?
  • How can I generate more conversions from my landing page?
  • Which of my AdWords keywords are most effective?

Rest assured: Google Analytics can help you find answers. A free tool that integrates with AdWords, Analytics tells you everything you want to know about how visitors find and interact with your site. With a variety of useful data delivered in a number of formats, Analytics helps you focus your marketing resources, improve site navigation, and achieve a higher return on investment. You can easily visualize and track the performance of all of your online advertising initiatives, including search campaigns, emails, and banner ads. It's powerful, easy to use, and free.

Want more information? Take it for a test drive or visit Conversion University, a great source for optimization and web analytics tips.



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