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The weather's cooling down, and a flurry of holidays waits just around the corner. As consumers gear up for the year's biggest spending season, we're here to help you end 2007 on a high note and start 2008 off right. In this issue of the AdWords Automotive Industry Newsletter, you'll learn about industry trends and how to make the most of them. We'll also introduce you to the Auto Industry Knowledge Center, your go-to resource for all things AdWords and automotive. And, finally, we'll tell you about Google TV Ads, an effective way to reach your audience when they're not online. As always, we want to hear your comments and suggestions, so please drop us a line at auto-newsletter@google.com. Happy Holidays! -The Google AdWords Automotive Team
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