Mobile Ads
Solutions for all mobile devices and platforms
AdMob is Google's mobile display advertising solution. It offers advertisers rich media, interactive video and performance display advertising products to reach their mobile audience across a vast network of mobile websites and apps that spans all platforms (iOS, Android, BlackBerry, etc.), and devices (smartphones, tablets, feature phones etc).AdMob is unique in this, enabling advertisers to maximize reach by engaging consumers. We recently exceeded 4 billion daily ad requests on the AdMob network for the first time ever. Regardless of their campaign objectives, advertisers can effectively engage their audience with highly interactive and mobile-unique ad formats. We've found ads that use mobile specific features tend to perform better. For example, Click-to-call ads drive a 6-8% average increase in click-through rates.
With innovative ad units and flexible pricing, mobile advertising is an efficient advertising channel, regardless of your marketing goals.
featured content
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Volvo
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Mobile Rich Media
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Mobile Right Now
Multi-platform possibilities with AdMob.
key features
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Interactive Ad Formats
Engage users with rich formats like interactive interstitials and auto-play video ads.
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Mobile-Specific Formats
Click-to-call and click-to-app download with conversion tracking give advertisers mobile-unique conversion opportunities.
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Cross-Platform Reach
Reach users across mobile platforms such as Android, iPhone, and BlackBerry to maximize results.
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case studies
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Volvo
Interactive mobile video ads drove 88%+ lift in purchase intent.
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Samsung
Drove brand lift and consideration for new line of LED TVs with cross-platform rich media advertising on the AdMob network.
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Voyages
Mobile advertising drives brand engagement and app installs for travel company.
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Crate & Barrel
Leveraged mobile rich media to reach shoppers, with tablet ads delivering a 10%+ CTR.
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Wolfman
Universal Studios promoted their feature film, Wolfman, with AdMob's interactive video ads.
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G4
Drove cost-effective installs of their new Android app for Android, averaging a 8.01% conversion rate.
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research & insights
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Top 10 Mobile Internet Trends
Mary Meeker perspective on mobile industry.
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Google/Ispos Consumer Research
How smartphone owners use their device to multi-task and consume media.
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related videos
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Mobile Right Now
Multi-platform possibilities with AdMob.
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Smartphone User Research
Device usage patterns of smartphone owners and opportunities for advertising.
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Levi's Interactive Video
Engaged mobile users with interactive video ads.
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Neiman Marcus iPad Campaign
Promoted their iPad app on the AdMob network.
