Mongoose Metrics’ call tracking integration with Google Analytics allows you to see phone calls next to clicks for a full view of conversions. We were first in 2007 to integrate with Google Analytics and now we are the only vendor offering keyword-level phone conversion tracking in Google Adwords.
Integrating phone call tracking data with Google Analytics lets you view phone calls next to pageviews to maximize efficiencies across all marketing channels. Immediately see which initiatives make the phone ring including SEO, PPC, social media, affiliate and traditional advertising (print, billboard, broadcast). We also integrate our data with CRM vendors (SalesForce™, Microsoft CRM™, Sugar™), analytics providers and bid management providers (Acquisio™, Kenshoo™, Marin™). Call us to learn more at 877.784.0496.
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Procure a Mongoose Metrics phone number. To set-up, enter the desired destination phone number and define the URL to your web page with the on-page tagging analytics code. Use the GA URL Builder Tool to further tag the link with campaign information you wish to save.
That's it. When the tracking phone number is dialed, the Mongoose Metrics server issues an automated browser visit to your specified URL.
This app accesses data in a