Campaign URL Builder is an advanced version of the Google Analytics URL builder that allows online marketers to define traffic sources to analyse exactly which elements within various campaigns drove particular results.
The advanced options of the Campaign URL Builder include:
1) Default values for sources and mediums; including paid search (Yahoo and Bing), social media (Facebook, Twitter, Youtube, Myspace, Linkedin), content networks (Tacoda, DoubleClick, Adbrite, Facebook, Myspace), email, affiliates and offline (TV, print, radio) campaigns.
2) The no override parameter (utm_nooverride) to choose whether to attribute the first referral (traffic source) to your conversions instead of the default last referral.
3) Short URLs creation for easy distribution across your various marketing channels. You have the option of using htaccess redirection or a PHP file if you’re on an Apache server, ASP or even just a bit.ly short URL. All four options create short URLs that can be more easily shared and distributed on various promotion channels.
This app doesn't access Google Analytics Data.
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Comments (2)
Analytics
Great Tool, I'm currently using it!!
- Jo - June 07, 2012
Easy to use, with some nice additional options
- Amira - Aug. 28, 2011
Used this for a couple of campaigns - so far so good! It's as easy to use as Google's URL builder but comes with a couple of nice options - especially like the URL shortening, very useful for posting. Would definitely recommend!
Don't provide much beyond the original Tag Builde
- Eduardo Cereto - Aug. 04, 2011
The tool provides pretty much the same as the original URL Tag Builder. It has a bug that renders invalid final urls if the original urls has query paramters. So it's worse than the default Tag Builder.