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Easy Call Tracker

By: PimpMyAnalytics - Oct 12, 2010 - 5 stars (3)

Track all phone orders and leads in Google Analytics without having to buy lots of phone numbers and track which one is for each of your advertising campaigns! Simply add our javaScript tag on your website and start tracking orders and leads back to the source that drove the visitor to your website.


Easy Call Tracker works by displaying a unique 6-digit number we generate on your website called a "Visitor #" for each site visitor. When the visitor calls you to place an order or inquire about your products or services, you ask them for their Visitor ID and enter it in your start page. You then proceed to place an order on your website on their behalf or fill out their lead information. Your browser cookies will be set to be identical to the phone caller's so that Google Analytics attributes the purchase or lead to their source information. So if you sell widgets and they come to your site searching in Google's sponsored search section for "widgets", the phone order you take will show up as coming from Google AdWords for the keyword "widgets". No other phone tracking system for Google Analytics enables you to track revenue or leads generated from phone calls. Agencies and marketers love Easy Call Tracker because it provides conversion data that is typically lost from phone calls.

This app doesn't access Google Analytics Data.

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Absolutely Essential For Our Lead Gen Business   5 stars  - LP&F - July 27, 2012   

We generate leads online and close all sales over the phone.  Without call tracking that can report down to the keyword level, we would be out of business.  Easy Call Tracker does exactly that – and it’s easy to set up and use!

Easy to use, cost effective   5 stars  - Periscopix - May 15, 2012   

In addition to using Easy Call Tracker on our own site, many of our clients are reliant on it to measure their online lead generation. It's quick to set up, simple to use and doesn't require any new phone numbers. The team have always been fantastic in helping us with fixes and solutions, even give the cross-Atlantic time difference.

More Data And Better Price   5 stars  - MyHammock - May 24, 2011   

We chose Easy Call Tracker because it works just like nobody ever picked up the phone to place a phone order on our site. We see purchases in Google Analytics that we placed over the phone and the sources of traffic that drove the visitors to our site before placing the phone order. The price is more competitive than other providers because there is no charge for calling minutes.

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