KeywordEstimate (AdWords API Developer's Guide)

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KeywordEstimate

Represents the traffic estimates (such as the number of clicks per day) for ads triggered by a keyword. See TrafficEstimatorService for details of how to request traffic estimates.

For each KeywordRequest object for which estimates are requested, a KeywordEstimate object is included in the results.

Fields

id
lowerAvgPosition
lowerClicksPerDay
lowerCpc
upperAvgPosition
upperClicksPerDay
upperCpc

Field name	Field type	Field description
`id`	`long`	The existing keyword id, if any, to which this estimate corresponds. For a new keyword, the id is -1.
`lowerAvgPosition`	`float`	The estimated lower position for ads triggered by this keyword.
`lowerClicksPerDay`	`float`	The estimated minimum number of clicks per day for this keyword.
`lowerCpc`	`long`	The estimated minimum cost per clicks for this keyword.
`upperAvgPosition`	`float`	The estimated upper position for ads triggered by this keyword.
`upperClicksPerDay`	`float`	The estimated maximum number of clicks per day for this keyword.
`upperCpc`	`long`	The estimated maximum cost per click for this keyword.