Placement Performance Report
A Placement Performance report shows performance statistics for your
ads on specific domains and URLs in the content network.
Set
DefinedReportJob.selectedReportType
to ContentPlacement to generate
a Placement Performance report. The valid aggregation
types for this type of report are listed below.
For general information on creating valid ReportJob
objects, read the Report Rules.
The tables on this page display the following information about each column:
-
Field Value - the value you specify in
selectedColumns to
include this column in your report.
-
* - Column requires MCC account
-
** - Column requires MCC account or conversion tracking enabled
-
Name - the human-readable name of this column. This column's value in the generated report is either a measure or an attribute:
-
Measure - the value is calculated using historical data. For example, CTR is a measure.
-
Attribute - the value is immediately retrievable. For example, Customer Id is an attribute.
-
Response XML - the XML attribute in the generated report that represents this column.
Valid aggregationTypes Values
Choose an aggregationTypes value--a set of one or more aggregation types--to see the corresponding
list of required and optional columns.
-
Account, Domain, Daily
-
Account, Domain, DayOfWeek
-
Account, Domain, Monthly
-
Account, Domain, Quarterly
-
Account, Domain, Summary
-
Account, Domain, Weekly
-
Account, Domain, Yearly
-
Account, Url, Daily
-
Account, Url, DayOfWeek
-
Account, Url, Monthly
-
Account, Url, Quarterly
-
Account, Url, Summary
-
Account, Url, Weekly
-
Account, Url, Yearly
-
AdGroup, Domain, Daily
-
AdGroup, Domain, DayOfWeek
-
AdGroup, Domain, Monthly
-
AdGroup, Domain, Quarterly
-
AdGroup, Domain, Summary
-
AdGroup, Domain, Weekly
-
AdGroup, Domain, Yearly
-
AdGroup, Url, Daily
-
AdGroup, Url, DayOfWeek
-
AdGroup, Url, Monthly
-
AdGroup, Url, Quarterly
-
AdGroup, Url, Summary
-
AdGroup, Url, Weekly
-
AdGroup, Url, Yearly
-
Campaign, Domain, Daily
-
Campaign, Domain, DayOfWeek
-
Campaign, Domain, Monthly
-
Campaign, Domain, Quarterly
-
Campaign, Domain, Summary
-
Campaign, Domain, Weekly
-
Campaign, Domain, Yearly
-
Campaign, Url, Daily
-
Campaign, Url, DayOfWeek
-
Campaign, Url, Monthly
-
Campaign, Url, Quarterly
-
Campaign, Url, Summary
-
Campaign, Url, Weekly
-
Campaign, Url, Yearly
Account, Domain, Daily
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Daily"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Day of Week
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "DayOfWeek"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Monthly
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Monthly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Quarterly
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Quarterly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Summary
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Summary"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Weekly
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Weekly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, Domain, Yearly
Setting DefinedReportJob.aggregationTypes to
["Account", "Domain", "Yearly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Account, URL, Daily
Setting DefinedReportJob.aggregationTypes to
["Account", "Url", "Daily"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| CustomerName |
Account (attribute)
|
acctname |
| PlacementUrl |
URL (attribute)
|
placementUrl |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdVariation |
Ad Variation (attribute)
|
adVariation |
| AdWordsType |
Ad Distribution (attribute)
|
adwordsType |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Clicks |
Clicks (measure)
|
clicks |
| ContextuallyTargeted |
Contextually Targeted (attribute)
|
contextuallyTargeted |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CustomerTimeZone*
|
Time Zone (attribute)
|
timezone |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| DeliveryType |
Ad Delivery Channel (attribute)
|
dvType |
| ExternalCustomerId*
|
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| PlacementDomain |
Domain (attribute)
|
placementDomain |
| PlacementSpecialCategory |
Special Category (attribute)
|
placementSpecialCategory |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| SiteTargeted |
Placement Targeted (attribute)
|
siteTargeted |
API Reference
