Reach and Frequency Performance Report
A Reach and Frequency performance report shows how many people saw
your ads and how many times they saw them over a certain period of time.
This report data is available at the site, ad group, and campaign levels
for CPM site-targeted campaigns only.
Set
DefinedReportJob.selectedReportType
to ReachAndFrequency to generate
a Reach and Frequency Performance report. The valid aggregation
types for this type of report are listed below.
For general information on creating valid ReportJob
objects, read the Report Rules.
The tables on this page display the following information about each column:
-
Field Value - the value you specify in
selectedColumns to
include this column in your report.
-
* - Column requires MCC account
-
** - Column requires MCC account or conversion tracking enabled
-
Name - the human-readable name of this column. This column's value in the generated report is either a measure or an attribute:
-
Measure - the value is calculated using historical data. For example, CTR is a measure.
-
Attribute - the value is immediately retrievable. For example, Customer Id is an attribute.
-
Response XML - the XML attribute in the generated report that represents this column.
Note: To generate a Reach and Frequency report, your account
must have at least one site-targeted campaign.
Valid aggregationTypes Values
Choose an aggregationTypes value--a set of one or more aggregation types--to see the corresponding
list of required and optional columns.
-
AdGroup, Daily
-
AdGroup, Monthly
-
AdGroup, Summary
-
AdGroup, Weekly
-
AdGroup, Site, Weekly
-
Campaign, Daily
-
Campaign, Monthly
-
Campaign, Summary
-
Campaign, Weekly
-
Campaign, Site, Weekly
Ad Group, Daily
Setting DefinedReportJob.aggregationTypes to
["AdGroup", "Daily"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroup |
Ad Group (attribute)
|
adgroup |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroupStatus |
Ad Group Status (attribute)
|
agStatus |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Campaign |
Campaign (attribute)
|
campaign |
| CampaignId |
Campaign Id (attribute)
|
campaignid |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Ad Group, Monthly
Setting DefinedReportJob.aggregationTypes to
["AdGroup", "Monthly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroup |
Ad Group (attribute)
|
adgroup |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroupStatus |
Ad Group Status (attribute)
|
agStatus |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Campaign |
Campaign (attribute)
|
campaign |
| CampaignId |
Campaign Id (attribute)
|
campaignid |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Ad Group, Summary
Setting DefinedReportJob.aggregationTypes to
["AdGroup", "Summary"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroup |
Ad Group (attribute)
|
adgroup |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroupStatus |
Ad Group Status (attribute)
|
agStatus |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Campaign |
Campaign (attribute)
|
campaign |
| CampaignId |
Campaign Id (attribute)
|
campaignid |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Ad Group, Weekly
Setting DefinedReportJob.aggregationTypes to
["AdGroup", "Weekly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroup |
Ad Group (attribute)
|
adgroup |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroupStatus |
Ad Group Status (attribute)
|
agStatus |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Campaign |
Campaign (attribute)
|
campaign |
| CampaignId |
Campaign Id (attribute)
|
campaignid |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Ad Group, Site, Weekly
Setting DefinedReportJob.aggregationTypes to
["AdGroup", "Site", "Weekly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroup |
Ad Group (attribute)
|
adgroup |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AdGroupStatus |
Ad Group Status (attribute)
|
agStatus |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| Campaign |
Campaign (attribute)
|
campaign |
| CampaignId |
Campaign Id (attribute)
|
campaignid |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| Keyword |
Keyword (attribute)
|
keyword |
| KeywordId |
Keyword Id (attribute)
|
keywordid |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Campaign, Daily
Setting DefinedReportJob.aggregationTypes to
["Campaign", "Daily"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| Campaign |
Campaign (attribute)
|
campaign |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Campaign, Monthly
Setting DefinedReportJob.aggregationTypes to
["Campaign", "Monthly"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| Campaign |
Campaign (attribute)
|
campaign |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CpmHeads |
CPM Heads (measure)
|
cpmHeads |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Freq |
Frequency (measure)
|
freq |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| Reach |
Reach (measure)
|
reach |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue**
|
Sign-up Value (measure)
|
signupValue |
| TotalConversionValue**
|
Total Value (measure)
|
convValue |
| Transactions**
|
Transactions (measure)
|
transactions |
| ValuePerClick**
|
Value/click (measure)
|
convVpc |
| ValuePerCost**
|
Value/cost (measure)
|
valueCostRatio |
Campaign, Summary
Setting DefinedReportJob.aggregationTypes to
["Campaign", "Summary"] causes the ReportJob object to have the following required and optional columns:
Required Columns
You must specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| Campaign |
Campaign (attribute)
|
campaign |
Optional Columns
You can also specify these values in DefinedReportJob.selectedColumns:
| Field Value |
Name |
Response XML |
| AverageConversionValue**
|
Avg Value (measure)
|
avgConvValue |
| AveragePosition |
Avg Position (measure)
|
pos |
| CPC |
Avg CPC (measure)
|
cpc |
| CPM |
Avg CPM (measure)
|
cpm |
| CTR |
CTR (measure)
|
ctr |
| CampaignStatus |
Campaign Status (attribute)
|
campStatus |
| Clicks |
Clicks (measure)
|
clicks |
| ConversionCost**
|
Conversion Cost (measure)
|
convCost |
| ConversionRate**
|
Conversion Rate (measure)
|
convRate |
| Conversions**
|
Conversions (measure)
|
conv |
| Cost |
Cost (measure)
|
cost |
| CostPerConverstion**
|
Cost/conversion (measure)
|
costPerConv |
| CostPerTransaction**
|
Cost/transaction (measure)
|
cpt |
| CumFreq |
6 Month Cumulative Frequency (measure)
|
cumFreq |
| CumReach |
6 Month Cumulative Reach (measure)
|
cumReach |
| CustomerName |
Account (attribute)
|
acctname |
| CustomerTimeZone |
Time Zone (attribute)
|
timezone |
| DailyBudget |
Daily Budget (attribute)
|
budget |
| DefaultCount**
|
Other Count (measure)
|
defaultConv |
| DefaultValue**
|
Other Value (measure)
|
defaultConvValue |
| ExternalCustomerId |
Customer Id (attribute)
|
customerid |
| Impressions |
Impressions (measure)
|
imps |
| LeadCount**
|
Leads Count (measure)
|
leads |
| LeadValue**
|
Leads Value (measure)
|
leadValue |
| PageViewCount**
|
Page View Count (measure)
|
pageviews |
| PageViewValue**
|
Page View Value (measure)
|
pageviewValue |
| SalesCount**
|
Sales Count (measure)
|
purchases |
| SalesValue**
|
Sales Value (measure)
|
purchaseValue |
| SignupCount**
|
Sign-up Count (measure)
|
signups |
| SignupValue |