“Neopet cheats” blog of then 15-yearl-old Chloe lands page 1 on Google within two weeks of launch in early 2006. Chloe fueled her blog dedicated to globally famous virtual pets Neopets, with keyword research through WordTracker and Google Suggest, which provided her with "neopets cheats" as major popular search term to target for her blog's title and section headings. Chloe then came up with "Ultimate Neopets Cheats Site." She then used the free service from WordPress.com to start the blog. After the page-1 success, Chloe wanted to earn from it thus she tried to put Google ads on her WordPress.com blog. However, due to restraining Terms of Service, she failed to make her blog lucrative.
Chloe moved her blog to her own domain neopetsfanatic.com that is powered by the WordPress software. After which she established links via sites such as Blogger Stories.
Without spending much time on her blogs Chloe earns an average of $20 to $30 daily and even as much as $40 through Google AdSense summing up to about $700 to $900 of monthly earnings. This therefore is a more ideal way for Chloe to earn rather than getting a similar amount but by working at 25 to 30 hours every week on minimum wage amount. Youngsters typically earn that much money per month through doing part-time jobs such as babysitting and operating a paper route. With Chloe’s blog and domain she has an income generating asset that provides her with a paid vacation at her own will and will still be getting the same profits.
Chloe now plans to expand her work in the blogosphere by branching out into new topic areas linking with other blogs and adding a forum to her Neopets blog. She opts to use WordPress’ sister project bbPress for her discussion forums, that will be a more appropriate site to host the overabundance of comments that reach thousands, which her blog amass. Chloe’s link building efforts have progressed to include face-to-face networking at conferences to create links and acquire valuable contacts.
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