Cost: $225

In this intensive workshop for both solar salespeople and sales management/owners, two PV industry veterans share their secrets for setting up a solid and effective sales team, then generating tons of leads for and with them.

The strategic insights you'll glean from this course will save and/or earn you thousands in avoided mistakes and increased sales. This class includes:

Marketing Overview
* Understanding basic marketing and the solar market segments
* Promotion strategies
* Lead generation
* Marketing tools

Setting up and running sales organizations
* Staffing
* Asset control
* Termination & legal issues
* Costs & sales commission rates

Sales Strategies:
* Connecting with customers
* Working the sales funnel from lead screening to presenting and closing
* Customer relationship management