Below, we focus on the domain name selection strategy and develop a value metric for prioritizing the acquisition process. 1. Identification Strategy. The ...
Oct 10, 2005 ˇ Currently, there is no analytical framework to assist owners in determining the sources of domain name risk. The sources of risk are ...
Apr 30, 2009 ˇ The essay outlines a framework for an effective brand protection strategy with emphasis on domain name ownership. The framework is intended ...
Whatever a company's IP enforcement strategy formulation process is, it ... Thus, in such cases a legal argument action is not a viable acquisition strategy.
Domain name studies and opinion by DomainMart, including valuation methodology, determinants of value and prices, trademark and legal, protection, ...
May 26, 2009 ˇ o Under an imminent acquisition of a recognized brand, the value of the trademark goes up substantially. 3 o A study. 4 by Bhagat and Umesh ...
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... acquisition and negotiation strategies, advertising and marketing, cybersquatting and phishing solutions, direct navigation, market structure, monetization ...
Jul 2, 2008 ˇ strategy can make sense, but domainers need to rationally explain its applicability to domain names or tell acquisition success stories. iv ...
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