DoubleClick In-Stream simplifies the management of in-stream video advertising across formats and players. It provides your sales team with accurate in-stream inventory forecasts: they’ll know exactly what’s available to sell, and when.
DoubleClick In-Stream empowers your operations team with DoubleClick's targeting and reporting features to better execute the most complex campaigns. Sophisticated capabilities let you integrate non-traditional ad effects like bugs and overlays. You’ll be able to pair video ads with companion rich media ads, generating greater impact and providing advertisers with improved brand awareness.
DoubleClick In-Stream is fully compliant with the IAB’s latest video advertising requirements, VAST 2.0, and our team can help you get video campaigns up and running on the newest standards quickly.
You control the user experience—so you can balance the needs of the advertiser with the needs of your audience. Plus, your video ads are managed in the same streamlined way as rich media and display ads, thanks to deep integration with DART for Publishers -- there’s a single system for all operations workflow to let you handle video trafficking and synchronization of companion ads, all within the DART interface.
Full details on how DoubleClick In-stream helps publishers sell and serve video advertising with optimal efficiency.