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Explore ways Google can help your organization better serve customers.

Empower Store Associates to Better Serve Customers

Provide Gmail, Google Docs and Google Calendar information to associates via mobile devices and store kiosks

Disseminate critical information to store associates to better serve customers through employee portals on Google Sites

Build community presence and share information with Google communication and social tools such as Google+ Hangouts on Air

“Accessing information from the road is huge... If my computer is dead ... I can always just jump on somebody else’s and see what’s going on.”

– Brady Collins, Director of Visual Marketing, Spyder

Convey Brand & Personality

Increase brand awareness with consistent marketing and messaging developed on Google Docs

Track adherence to brand standards with Google Forms and Google Spreadsheets

Share visual merchandising efficiently across stores by sharing planograms on Google Sites

“Since opening our first location in 1987, we’ve expanded our reach across the world, which means we’ve had to figure out how to effectively scale a growing organization while continuing to deliver the best training instruction possible...Google Apps allows us to work seamlessly while on the go across our 24 studios and 60 cities where we hold teacher trainings.”

– Jay DeCoons, COO of YogaWorks

Build a Strong Local Presence with Community Events

Plan and share community event information with Google Calendar

Promote one-off and ongoing local events and campaigns without IT involvement using Google Sites

Manage in-store event registration and to notify consumers of upcoming events with Google Forms and Gmail

“Increasing foot traffic in our stores is a big part of our strategy for better connecting with our community and boosting sales. We recently started holding in-store events to strengthen our brand and our ties to the community. Google Apps allows to communicate these events to our customers, track who attended, and gather feedback.”

– A Large Big-Box retailer

Drive Agile Processes

Enable anytime, anywhere collaboration among product designers, suppliers, and manufacturers using Google Docs and Google+ Hangouts

Conduct online, real-time meetings with virtual teams using Google+ Hangouts

Standardize the communication and collaboration platform between stores and corporate with the Google Apps suite

“Supply ordering has completely changed after moving to Google Apps. Each store used to print out a form, fill in what they need for the store, and then fax it in, only to have someone in the office manually add it all up. Now we have a spreadsheet with all available supplies and each store enters what it needs.”

– Howard Kolodny, CIO of Z Gallerie

Faster M&A and Divestiture

Reduce merger process time with Google Vault

Increase M&A efficiency with a secure Google Apps workspace for real-time collaboration

On-board and train merged employees with a corporate portal using Google Sites

“Before our acquisition by Concur, we used external bookkeepers to manage our accounting, do invoicing, etc. So we created Google spreadsheets where TripIt folks could enter invoice amounts and our accountants could access the doc and issue invoices based on our entries, then add confirmation information.”

– Scott Hintz, Co-Founder and Vice President of Business Development, TripIt

Effective Store Task Management

Plan and track tasks for regions, stores, and associates with Google Calendar, Tasks, Forms and Spreadsheets

Leverage shared Google Calendars

Track visual merchandising planning and compliance with Google Forms and Spreadsheets

“The new employees coming into the company are a generation that grew up with technology... They wondered why we didn't move to Google Apps sooner.”

– Christine Atkins, CIO Ahold

Manage Compliance & Liability

Support critical legal investigations with Google Vault

Communicate and track product withdrawal information via Gmail, Google Docs, Spreadsheets, and a Google Sites employee portal

Manage standard operating procedures and information retention policies on a Google Site for employee portal

“As litigation is often an inevitable aspect to running a business; archiving and e-discovery capabilities are critical for organizations of all sizes to understand how to both integrate and execute within their line of business.”

– Eric Hunter, Director of Knowledge Strategy, Bradford & Barthel, LLP

Streamline Onboarding for Associates

Simplify onboarding processes with Google Sites and Google Forms

Create an HR portal with Google Sites to share forms, benefits info and more

Track recruiting and hiring with Google Docs, Spreadsheets, and Forms

“Like many retailers, we have high product and employee turnover and needed a cost-effective way to train our employees. Historically we've done this by creating training videos, burning them onto DVDs, and mailing them to the stores. With Google Apps, we moved all of our training videos online, and they can be viewed on-demand from any device with a web browser. It's really helped our employees become more educated while saving us money!”

– A Women's Specialty Apparel Retailer.

Faster Associate Training

Deliver anywhere, any device, on-demand training with a Google Sites training portal and Google+ Hangouts on Air

Track training progress and compliance with Google Forms and Spreadsheets

“Going forward, we will use Google Video for Business to upload catwalk videos, making them instantly available to all of Roberto Cavalli’s boutiques across the world.”

– Carlo Di Biago, COO of Cavalli's Group