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Apple is now the most valuable company of all time
As Apple's stock rose to new high on Monday, the technology giant set another record: It became the most valuable public company in history. Apple's market value -- the price of its stock multiplied by the number of outstanding shares -- soared to $623 ...
Apple Now Most Valuable Company in History  Forbes
Apple Sets Record For World's Most Valuable Company At $621 Billion  Huffington Post
Apple's biggest fans are older consumers
Apple ran the ads, which featured a Genius -- the name for the company's in-store technical support staff -- helping customers in high-pressure situations.
Apple Fans Are Getting Old, iDevice Delight Fading In The Younger Crowd ...  Huffington Post
What the Apple-Samsung verdict means for your smartphone
A California jury on Friday found Samsung had infringed on the majority of the patents in question -- including software features like double-tap zooming and scrolling -- and recommended that Apple be awarded more than $1 billion in damages. On the ...
Apple Patent Battles Create Lawyer Boon at $1200 an Hour  Bloomberg
Jury awards Apple more $1 billion, finds Samsung infringed patents  CNET (blog)
Apple as Most Valuable US Company Ever Has Room to Grow
Aug. 22 (Bloomberg) -- Apple Inc., already the most valuable U.S. company in history, has room to grow further as its stock trades at a discount to the Nasdaq Composite Index and the company prepares an upgrade to its best-selling iPhone.
Apple's App Store Faces Rising Competition From Google Play: NBF  ValueWalk
Apple's Title Is One Held by Few  Investorplace.com
Here Are 10 Lawsuits Against Apple You Should Know About
While Apple waged that court battle against Samsung, Steve Jobs' brainchild has actually been slapped with quite a few lawsuits itself.
How Apple conducts Market Research and keeps iOS source code locked down
On Monday, Apple's Greg Joswiak - the company's VP of Product Marketing - submitted a declaration to the Court explaining why documents relating to Apple's market research and strategy should be sealed. Yes, gasp!, Apple does engage market research.
Here's How Much Apple Spends To Advertise The iPhone And iPad  Business Insider
Apple's Schiller Relies on Hollywood, Free Media to Market Wares  Bloomberg
Apple Co-Founder Steve Wozniak Distrusts the Cloud: Is He Right?
Steve Wozniak, co-founder of Apple with Steve Jobs and one of the original brains behind the PC revolution, predicts trouble ahead for cloud computing, especially when it comes to privacy and data security.
Apple's Secret Employee Training Manual Reinvents Customer Service in Seven ...
Apple likes to say it “values a magnetic personality” as much as—if not more—than proficiency. When a company hires a troubleshooting specialist, clearly that candidate needs to have more technical know-how than a salesperson. But it's interesting to ...
Apple Inc. (AAPL) Tech Service Makes Happy Customers: Survey  Insider Monkey (blog)
Parts of Apple's Genius training manual leaked  CNET
The Apple vs. Samsung Patent Dispute: 20 Talking Points
Apple files first. Apple Inc. sued Samsung Electronics Co. in April 2011, saying the Korean electronics maker “made a deliberate decision to copy Apple's iPhone and iPad…The intellectual property that Apple has asserted against Samsung goes to the ...
The Biggest Apple Secrets Revealed During The First Week Of The Patent Trial
Several of the company's secrets have started to come to light from these testimonies and court filings, including how much they spend on advertising, how many iPads and iPhones they've sold in the U.S.
Here's Apple's original 'copying' presentation to Samsung  CNET
Ex-Apple Designer: Similarity in Samsung Phones  Wall Street Journal