Google Inc (NASDAQ:GOOG) Digital advertising is the next frontier for ad men. The industry will take an increasing share of global advertising revenue as user-driven metrics help advertisers understand the effectiveness of their marketing strategy.
After two solid gains in a row, the major market indexes are taking a breather this morning. In early action, stocks are sticking close to breakeven, as investors play the "will they/won't they taper" game ahead of the Fed's highly anticipated statement.
NEW YORK (Reuters) - Japanese drugmaker Astellas Pharma Inc is looking to sell its dermatology portfolio, which could be worth between $500 million and $1 billion, according to three people familiar with the situation.
SAN FRANCISCO/NEW YORK (Reuters) - Yahoo Inc will buy blogging service Tumblr for $1.1 billion cash, giving the Internet pioneer a much-needed social media platform to reach a younger generation of users and breathe new life into its ailing brand.