Bernstein-Rein, or BR, believes it has the Rx for ailing brands. The full-service advertising shop does everything from designing comprehensive marketing and communications campaigns to putting up a single billboard. The company's range of services include graphic design and interactive, broadcast, print, and direct advertising. Among its accomplishments, it takes credit for developing McDonald's famous Happy Meals. The company also has a data analysis group, which shares information and results with its customers as to how their advertising campaigns are paying off.