A year round effort that has nothing to do with Easter, seals, or flowers, the National Easter Seal Society annually helps more than one million children and adults with disabilities through over 550 service centers in the US, Puerto Rico, Canada, and Australia. The organization offers medical rehabilitation, job training, child care, and adult day services. It began in 1907 as the National Society for Crippled Children and launched its first "seal" campaign around Easter in 1934. Supporters placed stickers or seals depicting the lily, a symbol of renewal, on letters and envelopes. The campaign was so successful and the symbol so associated with the organization that it changed its name in 1967.