This company hopes when students need news, they'll tune in to its TV channel first. Channel One operates the Channel One Network, a satellite TV network that reaches about 6 million students in more than 8,000 junior and senior high schools with daily newscasts and educational videos. Channel One provides schools with the necessary broadcast equipment (TVs, monitors, satellite dishes) to view its programs free of charge. It also offers news and programming on its ChannelOne.com website. Most of its revenues come from advertising. The company was launched in 1990. Marketing and media company Alloy owns Channel One.