Sure-Gro is engaged in making and distributing packaged consumer lawn and garden products. It makes fertilizer, grass seed, pest-control, and horticultural products for consumer and commercial use. The company's consumer brands include Green Earth, Pickseed, Plant-Prod, So-Green, and Wilson. The company was set up at the end of 2007 when Spectrum Brands sold its Canadian consumer products business to private investment group RoyCap Merchant Banking and Clarke Inc. In 2010, Clarke agreed to sell Sure-Gro to Canadian consumer products distributor Premier Tech for C$13.5 million in cash and debt.