Vivendi SA is a France-based company principally engaged in telecommunications services and media entertainment. The Company operates five core subsidiaries: Activision Blizzard, a 54% subsidiary, is a worldwide pure-play online and console game publisher; Universal Music Group, a 100% subsidiary, is a recorded music company; SFR, a telecommunications operator in France is a 56% subsidiary of Vivendi (the new SFR, created via a merger with Neuf Cegetel, is a mobile and fixed-line operator in Europe); Maroc Telecom, a 53% subsidiary, is a mobile and fixed-line and internet access operator in Morocco; Groupe Canal+, a 100% subsidiary, offers premium and theme channel distribution and programming in France. Vivendi holds 20% of NBC Universal. Vivendi Mobile Entertainment was founded as a 100% subsidiary of Vivendi in 2007, its innovative subscription service, branded zaOza, was launched in France in 2008.