Google Inc. (Google) provides its products and services in more than 100 languages and in more than 50 countries, regions and territories. The Company offers a range of products across screens and devices. The Company delivers both performance advertising and brand advertising. The Performance advertising creates and delivers relevant ads, which leads to direct engagement with advertisers. Brand advertising enhances users' awareness of and affinity with advertisers' products and services, through videos, text, images, and other interactive ads that run across various devices. The Company has an ad technology platform for brand advertisers, agencies, and publishers to power its digital marketing businesses across display, mobile, and video.