RedPeg Marketing (formerly Momentum Marketing Services) specializes in promotional marketing for its clients. The company's marketing services include guerilla marketing tactics, touring attractions, and mobile billboards, as well as event marketing, promotional material creation, and fulfillment services. Clients have included such heavy hitters as MillerCoors, MasterCard, and General Mills. The company changed its name to RedPeg in 2005 to avoid confusion with Momentum Worldwide, a rival marketing services agency. The name RedPeg was inspired by the board game Battleship and is meant to evoke thoughts of precision and accuracy.