Herff Jones plays a small part in many memorable milestones, ceremonies, and traditions. It produces commemorative items for educational and athletic institutions, including caps, gowns, diplomas, awards, rings, medals, and yearbooks. Founded in 1920, it also makes and markets robes used by religious and judicial entities, including the Supreme Court. Its education division, Nystrom, makes and publishes materials for history and social studies classes, including globes, maps, atlases, and other items. Part of the same educational unit, It's About Time publishes programs for math and science study that are supported by the National Science Foundation. In 2011 Herff Jones bought cheer leader Varsity Brands.