When your budget won't allow for the fanciest rental car on the lot, Budget Rent A Car System (dba Budget Car Rental) might very well have your ride. Budget rents cars at about 3,150 locations in more than 120 countries. The Budget Car Rental brand is pitched mainly to leisure travelers and the cost-conscious. Affiliate Budget Truck Rental rents some 27,000 trucks from about 2,050 franchised and company-owned locations in the US. Together with sister company Avis Rent A Car System, the company operates a fleet of more than 350,000 rental cars. Founded in 1958, Budget, a subsidiary of Avis Budget Group,accounts for about 30% its parent company's $7.4 billion in annual sales.