Green Mountain Coffee Roasters, Inc., together with its subsidiaries (GMCR, Inc.) is engaged in the specialty coffee and coffee maker businesses. It sells over 200 whole bean and ground coffee selections, cocoa, teas and coffees in K-Cup portion packs, Keurig single-cup brewers, and other accessories. The Company operates in two business segments: Specialty Coffee business unit (SCBU) and Keurig business unit (Keurig). As of November 13, 2009, the Company acquired the Timothy’s World Coffee brand and the licensed Emeril’s brand.