King Digital Entertainment plc is an interactive entertainment company for the mobile world. The Company’s games include Candy Crush Saga, Pet Rescue Saga, Farm Heroes Saga, Papa Pear Saga and Bubble Witch Saga. The Company makes casual games, which appeal to a wide and growing audience. Users access its games for free anywhere and anytime they wish to, either on their mobile devices, through social networks or via its Website, king.com. The combination of wide game appeal, accessibility, and its multi-platform capabilities enables to attract a broad user base, foster viral growth, and create a compelling, fun and social experience. The Company operates in developing and monetizing casual online and mobile games.