OpenTable, Inc. (OpenTable) provides solutions that form an online network connecting reservation-taking restaurants and people who dine at restaurants. The Company’s solutions for restaurants include Electronic Reservation Book (ERB), Connect, related products and services. Its solutions for diners include restaurant reservation websites and mobile applications. Its marketing activities include lead generation, direct marketing, public relations and participation in trade shows and conferences. The Company operates in two geographic segments namely North America and International. The ERB combines software and computer hardware to deliver a solution that computerizes restaurant host-stand operations and replaces traditional pen-and-paper reservation books. The Company’s Connect, a web-based solution that enables participating restaurants to receive reservations from its websites and mobile apps as well as the websites and mobile apps of its partners and restaurant customers.