Churchill Downs Incorporated is a diversified provider of pari-mutuel horseracing, casino gaming, entertainment, and is the country�s source of online account wagering on horseracing events. The Company offers gaming products through its casino in Mississippi, its slot and video poker operations in Louisiana and its slot operations in Florida. The Company manages its operations through four operating segments: Racing Operations, Online Business, Gaming and Other Investments. During February 2012, it announced the acquisition of the assets of Bluff Media, a multimedia poker content brand and publishing company. Bluff Media�s assets include the poker periodical, BLUFF Magazine; BLUFF Magazine�s online counterpart, BluffMagazine.com; ThePokerDB, an online database and resource that tracks and ranks the performance of poker players and tournaments, and various other news and content forums. In October 2012, the Company purchased Riverwalk Casino Hotel (Riverwalk).