Joe's Jeans Inc. (Joe's Jeans) is engaged in designing, developing and marketing its Joe's products, which include denim jeans, related casual wear and accessories. The Company sells its products to numerous retailers, which include department stores, specialty stores and distributors worldwide, and through its retail stores. Joe's primary operating subsidiary is Joe's Jeans Subsidiary Inc. Joe's Jeans operates in two primary business segments: Wholesale and Retail. Its Wholesale segment consists of sales to retailers, specialty stores and distributors. Also some international sales are made directly to wholesale customers who operate retail stores. Its Retail segment consists of sales to consumers through full-price retail stores, outlet stores and through the www.joesjeans.com/shop Internet site. In September 2011, it opened its second store in the Middle East. On December 19, 2012, it opened its tenth California retail store at the Fashion Valley shopping center in California.