Acorn International, Inc. is a China-based media and branding company. The Company has media resources, and has built a track record of developing, promoting and selling a diverse portfolio of branded products, as well as products from established third parties. Its media resources consist primarily of airtime purchased from both national and local TV channels in China. In 2013, its TV direct sales programs, which were typically five to ten minutes in length, were broadcast on two CCTV channels and 16 national satellite TV channels, and eight local TV channels in China. It has developed several leading proprietary-branded product lines, including Yierjian and Vibrashape fitness products, Ozing electronic learning products, Rose kitchen and household products, and Babaka posture-correction products.