Aviva plc (Aviva) is an insurance group. Aviva is engaged in the provision of products and services, such as long-term insurance and savings, fund management and general insurance. Aviva provides over 43 million customers with long-term insurance and savings, general and health insurance, and fund management products and services. Its business is managed on four geographic regions: United Kingdom, Europe, North America and Asia Pacific. The four regions, together with Aviva Investors, function as six operating segments. The UK region is split into the UK Life and UK General Insurance segments, which undertake long-term insurance and savings business and general insurance, respectively.