Alon Blue Square Israel Ltd, formerly Alon Holdings Blue Square - Israel Ltd.,is a retail company, which directly and through its subsidiaries mainly operates in Israel. The Company operates in four segments: supermarkets, non-food retail and wholesale, real estate, and commercial and fueling sites. The Company is controlled by Alon Israel Oil Company Ltd. As of March 31, 2012, the Company held interest in Mega Retail Ltd (Mega Retail), 78.38% interest in Dor Alon Energy In Israel (1988) Ltd. (Dor Alon), 100% interest in Bee Group Retail Ltd. (Bee Group), 78.22% in Blue Square Real Estate Ltd. (BSRE). As of December 31, 2011, Alon Holdings owned and operated 211 supermarkets under the brand names, Mega in Town, Mega Bool, Zol BeShefa and Eden Teva Market (Eden Teva).