Fomento Economico Mexicano SAB de CV (FEMSA) is a Mexico-based holding company engaged in the beverages industry. Through its subsidiary Coca-Cola FEMSA SAB de CV, the Company is active in the production and distribution of a variety of non-alcoholic beverages, bottled water and still beverages such brands as Coca-Cola, Fanta, Sprite, Powerade, Delaware Punch and other trademark beverages of The Coca-Cola Company in Mexico. Through FEMSA Comercio SA de CV, it operates the OXXO convenience-store chain in Latin America. In addition, the Company holds a 20% stake in the total share capital of the Heineken Group. As of December 31, 2011, the Company owned such other subsidiaries as Grupo Industrial Emprex SA de CV, Compania Internacional de Bebidas SA de CV (CIBSA) and CB Equity LLP, among others.