Taomee Holdings Limited is a children’s entertainment and media company in the People’s Repubic of China. The Company’s online entertainment community, www.61.com, hosts virtual worlds by children in the five to 15 age groups in the People’s Republic of China. It offers a range of children’s books and magazines. It also licenses its franchises to makers of consumer products for children in the People’s Republic of China, such as Mengniu in beverages and Roly China in apparel. It also stages, with event organizers, carnivals and live performances featuring its franchises. As of March 31, 2011, its distribution network of over 65,000 retail outlets were located near schools or other places frequented by target users in over 2,100 towns and cities across 31 provinces in the People’s Republic of China.