Teradata Corporation (Teradata) is a provider of analytic data platforms, marketing and analytic applications, and related services. The Company's analytic data platforms consist of software, hardware and related business consulting and support services for data warehousing, and big data analytics. It operates in two segments: data and analytics, and marketing applications. Its services include a range of offerings, such as consulting to help organizations design, optimize and manage their analytic and big data environments, either on-premise or in the cloud. Its value-added consulting services provide expertise in data architecture services, cloud, private cloud, managed services and related installation services. In addition to its consulting services it offers a set of support services. Teradata operates from various locations within the United States with the primary locations being Dayton, Ohio; Johns Creek (Atlanta), Georgia, and Rancho Bernardo (San Diego), California.