Trulia, Inc. is a real estate search engine company. The Company also offers a suite of free and subscription products that provide real estate professionals with access to transaction-ready consumers and help them to grow and manage their online presence. It offers its products free to consumers. As of December 31, 2013, it had more than 437,000 active real estate professionals in its Trulia marketplace and 157,000 active real estate professionals using its Market software and services. The Company has introduced iPhone, iPad, Android Phone, Android Tablet and Kindle Fire applications that provide tailored mobile experiences. It generates revenue primarily from sales of subscription products to real estate professionals. It also generate revenue from display advertising sold to real estate and consumer brand advertisers seeking to reach its audience. On August 20, 2013, Trulia Inc acquired the entire interest of Market Leader Inc.