Vipshop Holdings Limited is an online discount retailer. The Company provides high-quality branded products to consumers in China through flash sales on vip.com website. Its Product category include women swear, menswear, footwear, accessories, handbags, children, sportswear and sporting goods, cosmetics, home goods and other, lifestyle products, luxury goods, and gifts and miscellaneous. Women's apparel, featuring a variety of apparel and styles for different age groups, including casual wear, jeans, dresses, outerwear, swimsuits, lingerie, pajamas and maternity clothes. Men's apparel, featuring a variety of apparel and styles for different age groups, including casual and smart- casual T-shirts, stylish polo shirts, jackets, pants and underwear. It launched new channels on website such as a groupbuy channel called Vipshop Groupon and a channel designated for promotion of chic and trendy branded products called Vipshop Beauty.