Pointer Telocation Limited is a provider of advanced command and control technologies for the automotive and insurance industries. The Company operates in two segments: Pointer segment and Cellocator segment. Its Pointer segment sells products and provides a range of services to automotive and insurance companies, and to a lesser extent to other corporate and individual customers. The Company provides these services in Israel, through its subsidiary Shagrir Systems Ltd. (Shagrir), and in Argentina, Mexico and Romania through its subsidiaries Pointer Localisation y Assitencia S.A (PLA), Pointer Recuperacion Mexico SA (PRM), and S.C. Pointer S.R.L (Pointer Romania). The Company’s Cellocator segment is a producer of automatic vehicle location products, including asset tracking products, fleet management products having location, tracking, event driven reporting, logging and security capabilities, and GSM-based security products.