Viad Corp (Viad) provides services primarily within the exhibition and events industry and travel and recreation industry. Viad operates in three segments: Marketing & Events U.S. segment, Marketing & Events International segment and Travel & Recreation Group segment. The Company�s organizes its businesses into two main operating groups: Marketing & Events Group and Travel & Recreation Group. The Marketing & Events Group specializes in all aspects of the design, planning and production of face-to-face events, immersive environments and brand-based experiences for clients, including show organizers, corporate brand marketers and retail shopping centers. The Travel & Recreation Group generates its revenues from tourism products and services, including hotel and concession operations, transportation services and package tour operations in and around Western Canada, Glacier National Park in Montana and Waterton Lakes National Park in Alberta, Canada.