Manage your data

Ads Preferences Manager

Ads Preferences Manager allows you to view and edit the information that Google uses to show you interest-based ads on websites in Google’s ad network.

Your interests are associated with an advertising cookie that’s stored in your browser. Using Ads Preferences Manager you can edit the categories associated with this cookie. For example, if you add “golf” to your interest categories you may now see more ads about golf. If you use a different browser or computer, your interest categories won’t carry over because they are specific to that cookie in that browser.

If you prefer, you can opt out altogether, and we will not store your interests. You will see the same number of ads as before, but they may not be as relevant.

If you want to persist your opt-out of interest-based ads from all NAI member companies, you can install the Keep My Opt-Outs extension for Chrome.

If you prefer not to receive interest-based advertising in mobile applications and other clients that use an anonymous ID, you can opt out using the appropriate preferences manager.

It’s good to know that you can use Ads Preferences Manager to view and edit the information Google uses to show you interest-based ads. Read the next topic: How to move data in and out of Google products

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