(AFP) – Nov 6, 2008
SAN FRANCISCO (AFP) — Actor Ashton Kutcher's irreverent online gossip cartoon show for girls is heading for MySpace.
The celebrity and the News Corp-owned social networking website announced on Thursday that the second season of Kutcher's freshly-launched "Blah Girls" will be streamed on MySpaceTV.
"The Blah Girls love MySpace," said Kutcher, who created the show with his Katalyst Media partner Jason Goldberg. "We are thrilled that the Blah Girls will soon find a home on MySpace."
Kutcher and Goldberg in September made a pilgrimage to San Francisco from Hollywood to debut the Blah Girls at a TechCrunch50 gathering of promising technology startup firms.
The interactive online cartoon program at www.blahgirls.com features three young female characters that dish the dirt on celebrities and pop culture in unabashed girl talk.
An online social networking component of the program aimed at teenage girls lets viewers chime in with comments and exchange emails with Blah Girls whose responses are personalized with artificial intelligence software.
"There are plenty of gossip sites, but ours is an original take written from the perspective of the teenage girl," Kutcher told AFP in an interview at TechCrunch50.
"It is not potshots at famous people. It is humor that takes on the notion of fandom."
Kutcher and Goldberg say their first online endeavor stems from their success reaching teenage audiences with television programs such as "Punk'd" and "Beauty and the Geek."
Katalyst is tuned into teenage demographics and companies interested in reaching that segment of the market, according to Kutcher.
"Blah Girls is a great fit for MySpace, as the content is designed for pop culture enthusiasts and mid-older teenagers," said MySpace chief executive Chris DeWolfe. "We expect the MySpace audience to connect with the Blah Girls."
Blah Girls episodes range in length from 45 seconds to two minutes and star animated teenagers "dedicated to spreading timely gossip and rumor," according to Katalyst.
"Since we launched the first season of the Blah Girls, we have been refining the content and working to find an ideal platform for the property," said Kutcher, who has a MySpace profile at http://www.myspace.com/ashtonkutcher.
"We are strategically matched with the path MySpace is on to be the Web's leading entertainment destination."
Copyright © 2013 AFP. All rights reserved. More »