Like what you see? Get $50 off your first survey. Claim your coupon!
Inferred Gender
Sum
Compare
Male
Female
Inferred Age
Sum
Compare
18-24
25-34
35-44
45-54
55-64
65+
Geography
Sum
Compare
Urban Density
Sum
Compare
Urban
Suburban
Rural
Inferred Income
Sum
Compare
$0-24K
$25-49K
$50-74K
$75-99K
$100-149K
$150K+
Inferred Parental Status
Sum
Compare
Parent
Non-parent
Clear filters
Rating scale

How likely are you to recommend Nordstrom's website to a friend or relative?

Results for respondents with demographics. Weighted by Gender, Region. (298 responses) 
Winner statistically significant.
Metrics only apply to the topline results for this question. Filters and weighting do not apply.
Impressions
643
Responses
361
Response Rate
56.1%
Response Times
Median response time is 3.6 seconds
Histogram of response times
Responses by hour of day
Local times of respondents
Histogram of responses by hour of day
Responses by day of week
Local times of respondents
Histogram of responses by day of week
Group Response Non-response Internet Population Bias
Male 30.5% 33.3% 48.0% -17.5%
Female 69.5% 66.7% 52.0% 17.5%
18-24 16.0% 19.4% 14.1% 1.9%
25-34 22.6% 21.9% 19.4% 3.2%
35-44 13.9% 15.4% 18.7% -4.9%
45-54 16.3% 19.1% 19.4% -3.1%
55-64 21.2% 16.5% 16.0% 5.1%
65+ 10.1% 7.8% 12.3% -2.3%
Midwest 21.4% 26.0% 22.0% -0.5%
Northeast 15.0% 15.3% 18.9% -3.9%
South 32.3% 34.7% 35.3% -3.0%
West 31.2% 24.0% 23.8% 7.4%
RMSE score 3.6% 
All (298)
Not at all likely 1
33 12.6% (+4.8 / -3.6)
2
7 3.1% (+3.6 / -1.7)
3
17 5.5% (+3.8 / -2.3)
4
41 12.7% (+4.6 / -3.5)
5
47 16.9% (+5.2 / -4.1)
6
48 16.4% (+5.1 / -4.1)
Extremely likely 7
105 32.7% (+5.8 / -5.3)
Average 5.0 (+0.2 / -0.2)
Methodology: Conducted by Google Consumer Surveys, October 25, 2012 - May 26, 2016 and based on 298 online responses. Sample: People from the national adult Internet population who answered "Yes" to the question "Over the last six months, have you had an online shopping experience with Nordstrom?"
Survey created by:
Harris Interactive, Inc.