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Inferred Gender
Sum
Compare
Male
Female
Inferred Age
Sum
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18-24
25-34
35-44
45-54
55-64
65+
Geography
Sum
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Urban Density
Sum
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Urban
Suburban
Rural
Inferred Income
Sum
Compare
$0-24K
$25-49K
$50-74K
$75-99K
$100-149K
$150K+
Inferred Parental Status
Sum
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Parent
Non-parent
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Rating scale with text

How much do you agree or disagree with the following:
"Shopping on JCPenney's website offers me a good value for the money."

Results for respondents with demographics. Weighted by Age, Gender. (443 responses) 
Confidence too close to call.
Metrics only apply to the topline results for this question. Filters and weighting do not apply.
Impressions
760
Responses
502
Response Rate
66.1%
Response Times
Median response time is 5.2 seconds
Histogram of response times
Responses by hour of day
Local times of respondents
Histogram of responses by hour of day
Responses by day of week
Local times of respondents
Histogram of responses by day of week
Group Response Non-response Internet Population Bias
Male 29.7% 28.1% 48.9% -19.2%
Female 70.3% 71.9% 51.1% 19.2%
18-24 12.2% 22.5% 13.2% -1.0%
25-34 17.2% 20.2% 18.7% -1.6%
35-44 14.7% 10.7% 19.1% -4.4%
45-54 23.0% 21.9% 20.5% 2.6%
55-64 22.6% 17.4% 16.0% 6.6%
65+ 10.4% 7.3% 12.5% -2.1%
Midwest 25.1% 23.5% 21.5% 3.7%
Northeast 14.4% 13.6% 19.2% -4.8%
South 33.7% 40.2% 35.1% -1.3%
West 26.7% 22.8% 24.3% 2.4%
RMSE score 3.8% 
All (443)
Strongly Disagree 1
32 8.5% (+3.6 / -2.6)
2
19 4.7% (+3.2 / -1.9)
3
33 7.3% (+3.3 / -2.4)
4
86 19.0% (+4.2 / -3.6)
5
96 21.9% (+4.4 / -3.9)
6
71 15.6% (+4.1 / -3.4)
Strongly Agree 7
106 23.0% (+4.6 / -4.0)
Average 4.8 (+0.2 / -0.2)
Methodology: Conducted by Google Consumer Surveys, October 25, 2012 - November 11, 2012 and based on 443 online responses. Sample: People from the national adult Internet population who answered "Yes" to the question "Over the last six months, have you had an online shopping experience with JCPenney?"
Survey created by:
Harris Interactive, Inc.