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Inferred Gender
Sum
Compare
Male
Female
Inferred Age
Sum
Compare
18-24
25-34
35-44
45-54
55-64
65+
Geography
Sum
Compare
Urban Density
Sum
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Urban
Suburban
Rural
Income
Sum
Compare
$0-24K
$25-49K
$50-74K
$75-99K
$100-149K
$150K+
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Single answer

Have you heard of 0% APR balance transfers?

Results for respondents with demographics. Weighted by Age, Gender, US Region. (1176 responses) 
Order statistically significant.
Metrics only apply to the topline results for this question. Filters and weighting do not apply.
Impressions
8,493
Responses
1,502
Response Rate
17.7%
Response Times
Median response time is 8.9 seconds
Histogram of response times
Responses by hour of day
Local times of respondents
Histogram of responses by hour of day
Responses by day of week
Local times of respondents
Histogram of responses by day of week
Group Response Non-response Internet Population Bias
Male 65.7% 66.3% 48.9% 16.8%
Female 34.3% 33.7% 51.1% -16.8%
18-24 28.5% 19.6% 13.2% 15.4%
25-34 23.2% 27.3% 18.7% 4.5%
35-44 12.8% 14.4% 19.1% -6.2%
45-54 17.6% 17.3% 20.5% -2.9%
55-64 12.3% 13.1% 16.0% -3.7%
65+ 5.5% 8.3% 12.5% -7.1%
Midwest 21.2% 16.0% 21.5% -0.3%
Northeast 26.8% 30.4% 19.2% 7.6%
South 30.5% 35.7% 35.1% -4.6%
West 21.5% 17.9% 24.3% -2.8%
RMSE score 4.4% 
All (1176)
No
757 62.2% (+3.9 / -4.0)
Yes
419 37.8% (+4.0 / -3.9)
Methodology: Conducted by Google Consumer Surveys, March 29, 2012 - April 03, 2012 and based on 1176 online responses. Sample: National adult Internet population.